Sudha Pennathur, LP.


courtesy of Marian @ Bread & Roses

October 22, 2013 – . The Tenth Annual Benefit Sale “Sudha’s Treasures” will take place Saturday – Sunday November 9 – 10, and 16 – 17 from 10 am to 6 pm at Strawberry Village Shopping Center in Mill Valley.  The sale features unique hand-crafted items from the collection of acclaimed designer Sudha Pennathur who is generously donating her works to benefit three nonprofits: Bread & Roses, Angel Island Conservancy and Gateway Public Schools.   Bay Area television celebrity Doug McConnell will kick-off the two-weekend sale at a Friends & Family reception on Friday, November 8 from 5-8:30pm.  For more info, visit www.pennathur.com.

McConnell, star and producer of “OpenRoad,” is best known for his long-running series “Bay Area Backroads.”  At the preview reception, he will talk about Ms. Pennathur’s work in India where she travels each year to sponsor and mentor a select group of master craftspeople to create her distinctive line of jewelry, scarves, decorative objects, Christmas ornaments and other gift items.  Her works are featured in prestigious stores including Bergdorf Goodman, Neiman Marcus, Saks 5th Avenue, and in the National Geographic Society and the Art Institute of Chicago.

“Every year the Sudha sale benefits the craftspeople of India as well as Bread & Roses which brings live music to isolated people in the Bay Area,” said Cassandra Flipper Executive Director of Bread & Roses.  “We are grateful for Sudha’s incredible commitment to people globally and locally.”

Angel Island Conservancy is thrilled to be a beneficiary of the Sudha Sale for three years,” said Gail Dolton, Board President of the Conservancy.  “The funds donated will be put to good use as we continue our efforts to create an awe-inspiring visitor experience on Angel Island State Park.”

The Sudha Sale will feature wholesale prices for shoppers.  Hours are:  Friday, November 8 from 5pm – 8:30 pm; Saturdays & Sundays November 9 & 10, and 16 & 17 from 10am-6pm at  # 124 Strawberry Village Shopping Center in Mill Valley, next to La Boulange.

Bread & Roses, based in Corte Madera, brings hope and healing through live music to isolated audiences around the Bay Area.  www.breadandroses.org Angel Island Conservancy works in partnership with Angel Island State Park to raise funds and develop programs. www.angelisland.org  Gateway Public Schools provide a gateway to college for all students through a public charter high school and middle school in San Francisco. www.gatewaypublicschools.org For additional information about Sudha’s designs and work in India, visit http://pennathur.com.



The Annual Sudha Sale Benefit is slated for 2 weekends – November 9, 10 and again on 16th and 17th  at Strawberry Village in Marin County.

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This being the 10th year, we have expanded our charities to 4 nonprofit institutions. Bread & Roses where we started the concept of giving though selling my collections of jewelry and textiles 10 years ago, has taken a life of its own. Through the commitment of innumerable volunteers, donors and friends we have raised substantial amounts of money. The pop up store which is normally  for 2 weeks, gets donated by individuals or shopping centers and whatever the House of Pennathur sells of its merchandise at retail during this time is  donated to chosen nonprofit institutions that impact our communities.

I don’t need to tell you the far reaching impact of the work Bread & Roses does to uplift people isolated from society by bringing hope and healing through live professionalentertainment.  Our gift to them furthers their mission and supports some of the 600 shows they perform each year.

Angel Island Conservancy works in partnership with Angel Island State Park to raise funds to offer  Scholarship Programs, funding visits for under-served students or implementing an Interpretation Master Plan to elevate Angel Island to a Bay Area must-see destination.

Gateway Public Schools – This year we chose this institution as a beneficiary of the Sudha Sale, not only because its Principal Sharon Olken has positively impacted WPO where I am a member, but also has told a compelling story of the remarkable work that they are doing with students to prepare them for their future. We believe that through education we can impact the youth in this school to fulfill and change their lives for the better and prepare them for college.

Lastly, we have included The Friendship Club as a beneficiary. Juliet Erikson who taught us  the “Art of Persuasion”, made a strong pitch to help this institution that engages, educates and empowers girls at risk in Nevada County.

I hope to see you all at the opening at Strawberry Village in Mill Valley, right off the freeway at the Tiburon Blvd exit on 101.